The eCommerce platform designed for Fashion Brands

Go beyond the limitations of generic platforms. Redicom Commerce Cloud offers the operational depth, B2C flexibility, and B2B precision that Fashion & Lifestyle brands need to scale globally, without technical constraints.

Use to learn what a fashion platform is you can do for your business
Use to learn what a fashion platform is you can do for your business
Specialization vs. Mass Production Learn what a Fashion platform is you can do for your business Generalist platforms are built to serve any type of business. Fashion retail has a unique complexity: endless size and color arrays, aggressive seasonality, complex returns, and an absolute need for control over the brand experience.

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The Challenge with Generic Platforms	The Redicom Specialized Solution
Catalog and Variant Limits Severe restrictions on the number of variants per product, requiring workarounds and product duplication that create technical debt.	Unlimited Complex Matrices Architecture designed to support dense fashion catalogs, with infinite combinations of color, size, material, and fit, without compromising performance.
Basic or Nonexistent B2B Wholesale features adapted from B2C flows, unable to handle pre-orders, pre-packs, or dynamic pricing per customer.	Native B2B Wholesale B2B portal with digital showrooms, matrix ordering, tiered pricing tables, and deep ERP integration.
Rigid, Standardized Checkout Inability to adjust the payment journey to reflect the brand’s premium identity or to create complex promotional logic.	Total Experience Control Full freedom on the front-end (Headless Commerce) to create pixel-perfect purchase journeys, with tailor-made upsell logic.
Data and Channel Fragmentation Physical stores (POS) and online stores operate as separate entities, complicating stock management and customer experience.	True Omnichannel Omnichannel POS and integrated OMS from the ground up. Stock flows in real time between warehouses, physical stores, and e-commerce.
Generic or Plugin-Dependent AI Artificial Intelligence only available through third-party apps, with no context about the fashion business.	Native AI for Fashion AI Studio for visual production and AI Assistant for operations, 100% integrated in the platform core and designed for the fashion retail context.
Limited API Integrations API call limits prevent real-time synchronization with ERPs, CRMs, and complex logistics systems.	Open Integration Ecosystem Deep connectivity with ERPs, PIMs, carriers, and marketplaces without artificial volume restrictions.

Use to much more than e-commerce for fashion retail
Use to much more than e-commerce for fashion retail
ONE PLATFORM, FOUR PILLARS Much more than E-commerce for Fashion Retail A specialized approach for brands that need to unite catalog, content, campaigns, inventory, physical stores, operations, and performance into an integrated vision.

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Brand Experience Build customer journeys aligned with brand identity, with complete freedom for catalog, content, navigation, and sales presentation.

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Omnichannel Operation Connect physical stores, e-commerce, inventory, orders, and shipping in a seamless operation, with complete visibility and responsiveness.

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AI Applied to Everyday Life Accelerate visual production, team support, content creation, and operational execution with AI tools designed for the Fashion Retail context.

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Intelligence for Growth Transform data into action with analytics, benchmarking, operational context, and performance-driven decision support.

Use to fashion brands that are growing with redicom
Use to fashion brands that are growing with redicom
Fashion brands that are growing with Redicom Redicom is the technological engine behind demanding and renowned fashion brands, supporting teams that need operational depth and the ability to evolve.

Use to photograph your collection from day to night
Use to photograph your collection from day to night
Artificial intelligence Photograph your collection from day to night Redicom AI Studio helps fashion brands accelerate the production of visual images and content for e-commerce, campaigns, and commercial communication. Reduce the time-to-market of your collections with aesthetic consistency and less manual effort. Unlike generic platforms that rely on third-party plugins for Artificial Intelligence functionalities, Redicom's AI Studio stands out for being natively integrated into its platform, specifically designed for the demands of Fashion Retail. Accelerating visual production for catalogs. Image consistency at scale Support for commercial communication and campaigns. Reducing photographic production costs Explore AI Studio

Use to connect all your business channels with a pos certified by the tax authority.
Use to connect all your business channels with a pos certified by the tax authority.
Omnichannel POS Connect all your business channels with a POS certified by the Tax Authority. Physical stores cannot be disconnected from e-commerce. With Redicom's Omnichannel POS, connect stock, customers, history, sales, and commercial operations across all business channels, helping your team serve better and leverage available resources. Integrated customer view (omnichannel history) Endless Aisle: online store selling items available online. Cross-channel returns Consistent experience across all points of sale. Explore Omnichannel POS

Use to a platform designed for fashion
Use to a platform designed for fashion
B2C Commerce A platform designed for fashion Your brand image shouldn't be held hostage by rigid templates. Redicom's B2C solution uses a Headless Commerce architecture that separates the robustness of the back office from the creativity of the front-end, giving you complete control over the digital experience. In fashion retail, conversion depends on image, rhythm, navigation, and context. Redicom allows you to create digital experiences consistent with your brand positioning, with the freedom to design shopping journeys, content, and collection presentation. Intelligent Visual Merchandising with drag & drop Sizefit that improves experience and reduce returns Integrated Lookbooks and Shop by Look Native Marketing Cloud with seasonal campaigns Intelligent search optimized for fashion catalogs. Explore B2C Commerce

Use to b2b designed for fashion
Use to b2b designed for fashion
Wholesale B2B B2B designed for Fashion Your fashion brand deserves more than a generic platform. Choose technology tailored to the demands of the industry. Redicom Commerce Cloud eliminates the operational barriers of traditional wholesale, replacing manual processes with an intelligent digital ecosystem. While generic platforms adapt B2C solutions for B2B, Redicom offers a true wholesale portal built from the ground up for the complexities of the Fashion Retail business. Digital Showrooms and Interactive Linesheets Matrix Ordering by color and size Pre-pack management and size curves Prices and conditions customized for each client. Flexible payment terms (30/60/90 days) Seasonality Management and Pre-Sales Explore Wholesale B2B

Use to omnichannel solution that addresses the challenges of fashion retail
Use to omnichannel solution that addresses the challenges of fashion retail
Omnichannel solution that addresses the challenges of Fashion Retail In the fashion retail industry, operational efficiency is crucial for protecting margins, ensuring service, and supporting growth. Redicom centralizes all logistical complexities on a platform prepared for the real demands of the sector. Advanced OMS with intelligent parcel routing Ship-from-Store: shipping from the store with available stock. Real-time stock distribution between warehouses and stores. Effective response to peak sales periods (sales, Black Friday) Explore Omnichannel Operation

Use to automated campaigns in sync with the collection.
Use to automated campaigns in sync with the collection.
Marketing & Automation Automated campaigns in sync with the collection. Redicom helps fashion brands connect campaigns, customer behavior, inventory needs, and the sales calendar. This allows them to communicate effectively, react quickly, and support concrete conversion, retention, and sell-through objectives. Automated campaigns by segment and behavior Segmentation by purchase history, sizes, and categories. Quick activation of seasonal promotions Coordination between marketing and operations Explore Marketing

Use to it's not a bot, it's an ai assistant with the ability to answer everything.
Use to it's not a bot, it's an ai assistant with the ability to answer everything.
AI Assistant It's not a bot, it's an AI assistant with the ability to answer everything. The AI Assistant is an intelligent chat designed to enrich your customers' shopping journey in your online store. Available 24/7, it answers questions, provides real-time information, and helps reduce the workload of Customer Support teams. It uses real data from your operation to provide accurate answers, eliminating uncertainties and facilitating customer decision-making at any stage. 24/7 Automated Assistance Real-time Stock and Order Information Smart Product Recommendations Intelligent Scaling for Human Support Reducing the Team's Operational Workload

Use to redicom analytics is integrated and easy to use.
Use to redicom analytics is integrated and easy to use.
Analytics & Intelligence Redicom Analytics is integrated and easy to use. More than static dashboards, brands need intelligence that helps them interpret, prioritize, and act. Redicom combines business context, operations, and analytics to help teams understand performance and identify areas for improvement. No cookies and fully integrated. Simple analysis of performance by channel and market. Strategic sales analysis with AI Supporting decision-making with real-time data. Intelligence geared towards strategic growth Explore Analytics

Use to the time has come to switch to a platform who understands your business
Use to the time has come to switch to a platform who understands your business
The time has come to switch to a Platform who understands your business Stop adapting your fashion processes to the limitations of your e-commerce platform. Discover how Redicom can unite your brand experience, B2B/B2C operations and omnichannel capabilities in a truly specialized solution. Speak with a Fashion Retail specialist